Ranging from issues like searching for a new house to applying for a mortgage, individuals are increasingly turning to the internet to find information quickly and easily in order to solve some of life’s biggest challenges. And, as more and more services become possible via the internet, the standard is continuing to rise for what people expect to be able to see and do when they click on a company’s website.
While there may still be some instances in which people are willing to give something the benefit of the doubt, there is an increasing amount of research to suggest that when a consumer clicks on a website, it takes only a few seconds for them to determine whether or not they will keep looking for what they need somewhere else.
According to a study conducted by Chartbeat, 55 percent of users spend 15 seconds or less actively on a website before losing interest or moving on to other options. For web designers, not only does this mean they have to get users to visit their website, it also means that they need to convey as much relevant information about a company or product as can be read in less than thirty seconds.
Given that mere seconds can make the difference when it comes to the success of a website, it’s more critical than ever before for companies and businesses to partner with professionals who know what it takes to stand out from the rest. Luckily for those in need, a web design firm exists that combines its passion for collaborating on client ideas with the tools and experience needed to create some of the most effective content on the internet.
Creating a company culture in which maintaining strong client relationships comes first
An offshoot of the software company Seattle Software Developers, Bellevue Web Designers has separated itself from the rest based on a method that involves combining high-level technology and web design expertise with a culture that emphasizes the importance of putting the client’s needs and ideas first.
According to company founder Phil Anderson, this kind of strategy is not as popular as it would seem to be, especially in an industry that can tend to put the power of views or clicks ahead of other aspects that the customer wants.
“If our clients don’t feel listened to or understood they’re going to be less likely to tell us what they really want, and we won’t be able to provide them with as successful of a website,” Anderson said.
“That’s why we’ve really leaned into as part of our company culture the idea that in order to continue creating award winning work we need to fully listen to and partner with our clients so that they will continue to work with us in the future.”
Beyond the benefit of creating a stronger work and client culture, fostering an atmosphere in which people can share their ideas openly is more likely to result in a stronger end product.
When it comes to the range of ideas that currently exist in the marketplace, Anderson believes that even though many individuals have great ideas when it comes to where they want their website to go, feelings of intimidation or even hostility lead the majority to refrain from sharing out.
However, even though the process can feel very formidable at the beginning, there are several strategies that can be used to design the most visually pleasing and informative website possible. At the end of the day, it all comes down to finding and working with the right firm to make it all happen.
The power of trusting internet knowledge and experience to garner the strongest results
Within the world of web design and content creation, not only does the website have to be visually appealing, it also must be structured in a way so that consumers can quickly find and engage with the information they want.
Since the onset of the internet, one of the most important aspects of common search engines like Google or Bing has been something called search engine optimization, more commonly known as SEO. When a website is created, these search engines employ bots that digitally collect information and then compile it in a giant index. After that, algorithms analyze specific factors within in order to determine the order in which a website should appear on someone’s search results page.
Learning this skill from their parent company Seattle Software Developers, the boutique firm builds their websites in a way that most accurately appeals to the algorithm, with help of SEO, individuals are able to greatly increase the number of people that will see and interact with their website.
Although it may seem straightforward at a base level, the algorithms that search engines use are notoriously and are designed to be extremely difficult to decipher. However, despite the fact that there are only a few people who are aware of the major search engines’ algorithms and how they prioritize information, it just so happens that eight of those who do happen to work at Bellevue Web Designers.
With information known to few others in the world, it’s possible for Anderson and his team to deploy expert SEO operators and web designers in order to help clients achieve specific goals for their websites.
Recently, when the team at Beezer, creators of an advanced model of portable phone chargers, found themselves in need of a website, they reached out to the experts at Bellevue Web Designers in order to create a website that would show up early in search results while also capturing consumers’ attention when they clicked on the website.
As any team of web designers will tell you, creating content that is visually appealing and easy to navigate is challenging regardless of subject matter, and ensuring a website shows up early and often in search results is even harder. Still, by collaborating with Beezer and utilizing their industry expertise, Bellevue Web Designers was able to successfully create a website that attracts and informs users in the market for a new portable phone charger.
For Anderson, the results that he and his team are able to obtain are due to a lot of hard work, as well as invaluable information that he was able to glean while growing up surrounded by some of the most pivotal tech leaders in the world.
Turning a childhood passion into a career at the front lines of computer software technology
Since childhood, Anderson has been interested in the way technology works and how it can be used to positively change the world. His birth in 1969 put him in the middle of what many refer to as the golden age of technology, during which much of what we know about modern day computers and the internet was beginning to formulate at companies like Microsoft and Apple.
Anderson’s first exposure to Microsoft came via a childhood friend who knew the company’s founder and CEO, Bill Gates, which gave him an opportunity to frequent the computer mogul’s home. His mother also eventually became a secretary for Apple co-founder Steve Jobs, which gave Anderson the opportunity to perform a variety of administrative tasks.
As luck would have it, Anderson’s childhood friend knew Microsoft founder Bill Gates, which gave him the opportunity to frequent the mogul’s home. Later on, his mother started working for Apple co-founder Steve Jobs as a secretary, through which Anderson was to provide a variety of administrative tasks for the tech mogul before working his way up to personal assistant. It was during his time at Apple that Anderson learned many of the advertising and marketing strategies that he would go on to use on behalf of clients at Bellevue Web Designers.
Armed with the invaluable knowledge he learned from Gates, Jobs, and others, Anderson eventually formed his own company in order to help others make their own websites as successful as possible.
“I will always be grateful for the opportunity to learn about technology and web design from some of the best in the business,” Anderson said. “Watching them go through periods of trial and error and being able to ask them questions from time to time taught me so much about what it takes to be a true innovator within this industry,”
After striking out on his own, Anderson first started by developing websites for clients. Since then, he has been able to assemble a team of expert developers, coders, engineers, marketers, and branding professionals, all with the goal of not only creating the best possible websites in the present, but with plans to continue doing so in the future.
Building on the success of the present while looking ahead to the future
Regardless of the direction in which the internet and search engines continue to move, it’s safe to say that these platforms will likely remain key ways in which individuals obtain information and solve problems. Assuming that this continues to be true, it will be more important than ever for companies to partner with web designers that will be able to keep up with the changing times.
At Bellevue Web Designers, Anderson predicts that the future of the firm will involve a renewed focus on content creation as well as an increase in the development of apps, which he says are continuing to replace digital software platforms as a more popular form of technology. With more interest from overseas clients, there will also be a renewed push to help the firm service a global customer base.
“The key to thriving in the future will lie in our ability to listen and deliver for our clients while also adapting to changing technology,” Anderson said. “Whatever direction things change in, we are ready to go.”
Ultimately, dedication to welcoming and adapting to change while still securing the best results for clients is one of the many things that Bellevue Web Designers believes makes them different from their competition, and is what will continue to drive their success in the future.